What's New in Loyalty - 2.30.0

1 April 2025

click here for past feature updates

Balance Widgets

Add Program Information for Display in Balance Widget / White Label App

This release introduces the ability for users to configure program information that can be displayed to guests through the Balance Widget or White Label App. This enhancement enables customers to easily share details of their loyalty programme with guests.

Other Features & Information

Feature Description
Support Display of Add to Wallet Buttons in White Label App

As part of our work to provide a digital first loyalty offering, we are taking steps to streamline the integration between Loyalty and the White Label App. This is a key element of that work, as this allows users to easily add their Loyalty cards to their Apple or Google Wallets directly from the App. To achieve this, we have updated a Loyalty endpoint allowing iOrder Platform to call it and return the Pass URL needed to kick off the 'add to wallet' journey from the App. iOrder and White Label App are working on their own parts of this solution, which will be delivered in due course.

Past Feature Updates

Other Features & Information

Feature Description
Updated getBalance Endpoint for iOrder Consumption

This update introduces an enhanced endpoint that enables the White Label App to display an improved balance screen, providing guests with more detailed and valuable loyalty information.
Set a Default Tier in a Loyalty Program

This update allows Loyalty users to set a default tier within their programme by enabling the ‘Is Default Tier?’ option in the Tiers section. The default tier will act as the starting point for guests when they join a loyalty programme and will support future automatic tier movement functionality.

Digital Wallets

'Add to Wallet' Buttons in Balance Widget

This release adds the ability to include Add to Wallet buttons in the Balance Widget. In the Widget Configuration page under the Balances tab, users can now enable an option to display Apple and Google Add to Wallet buttons. When enabled, guests accessing the Balance Widget on a compatible device can add their loyalty card to their digital wallet, just as they would from a registration or enrolment email.

Digital Wallets

Launch of Pass Creator service

The new service called Pass Creator, allows administrators to create new Loyalty Card templates (or edit existing ones) to fit the desired look and feel of their brand and to include all the credentials needed for an Apple or Google Wallet pass to be generated for the end user. The templates will always include the user's Loyalty Card number and a QR code allowing them to scan and accrue points and redeem rewards Additionally, customers will be able to choose background colours and images that help them to properly brand the passes their guests receive.

Digital Wallets

'Add to Wallet' button included in Account Engine email templates

Creating great-looking pass templates is the first step, but we also need to ensure that guests are able to add the correct pass with the correct template to their Apple or Google Wallet. To support this, we have made two changes to Loyalty:

  • A 'Template Configuration' module to Companies where administrators can select the template, built in Pass Creator, that they want to send out

  • A new dynamic marker, 'Device Wallet Buttons' to the Email Templates module which allows both the 'Add to Apple Wallet' and 'Add to Google Wallet' buttons to emails sent to guests

Loyalty Rewards

Add Terms & Conditions to Loyalty Rewards

When providing loyalty rewards to guests it is important for customers to be able to communicate any relevant terms and conditions associated with them, with this release, the possibility to link directly to a URL containing the terms & conditions from the reward itself.

Emails

Add QR Code to Emails

Loyalty administrators will be able to now include the guests' loyalty card stored as a QR code as part of their welcome email after sign-up.

Balance Widget

Display Loyalty Card as QR Code in Balance Widget

This release allows the possibility to display the guests' loyalty cards in as a QR code in the Balance Widget. This allows guests to scan their card as they would in the Wallet and streamline the process of accruing loyalty rewards.

Other Features & Information

Feature Description
Improvements to Loyalty Extracts

In order to enhance the reporting and analysis capabilities for Loyalty customers, some changes have been made to the following extracts:

  • The overnight transaction extract has been updated to include the Username and Notes fields

  • The overnight card information extract has been updated to include the Loyalty Tier field
Returning the Loyalty Program's Type in the External API The Loyalty API now passes a field called "type" which allows iOrder to determine the program type and display only the Loyalty programs in the platform

Other Features & Information

Feature Description
Support 21 character loyalty cards

Previously Account Engine was only able to support loyalty cards with up to 19 characters, which was unsuitable for the needs of some customers.

With this release, customers will now be able to associate loyalty cards containing up to 21 characters.